He's a professional blogger, writing for Gizmodo and Dvice, and does other freelance writing as well.
You know that awesome band from Brooklyn? Yeah, the one that played that underground show in that abandoned pierogi warehouse and had that Brazilian political refugee sit in with them on marimba? The one with the album that Pitchfork called "ectoplasmic in both form and lace"? Yeah, Frucci has owned that album for like, since months, dude.